Build usable brand touchpoints that make Kango feel consistent across product, packaging, and customer communication.
Branding & Brand Identity · 2026
Kango Brand Applications
Build usable brand touchpoints that make Kango feel consistent across product, packaging, and customer communication.
Services
Branding & Brand Identity
The brand needed practical visuals that could work across physical and digital touchpoints while keeping the streetwear tone clear.
I focused on simple, usable applications that carry the brand identity without overwhelming the product experience.
A clean set of brand applications including logo usage, customer cards, and merchandise-related visuals.
Steps of creating
From direction to final delivery.
Research the client, audience, and visual context.
Define the visual direction and brand personality.
Explore logo routes, layout systems, and application ideas.
Refine the strongest route across colors, typography, and usage.
Prepare final visuals and presentation-ready applications.
Final Results
Selected brand applications showing how the identity can move across customer and product touchpoints.
